Flashcards on Introduction to Mass Media
Introduction to Mass Media: Types, Uses & Importance for Students
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Mass Media
21 cards
Card 1
Question: What are the three main purposes of mass media listed here?
Answer: Information, entertainment and education.
Card 2
Question: Into what two groups can media be divided?
Answer: Electronic and paper.
Card 3
Question: Which media types are included in the electronic group?
Answer: TV, radio and internet.
Card 4
Question: Which media types are included in the paper group?
Answer: Press, which consists of newspapers and magazines.
Card 5
Question: How do people typically obtain newspapers?
Answer: They buy them at the newsagents or subscribe to them.
Card 6
Question: Give examples of the three geographic levels of newspapers.
Answer: National (e.g. SME, Pravda), regional (e.g. Korzár), local (e.g. Spišské hlasy).
Card 7
Question: What are the two common newspaper formats and how do they differ?
Answer: Broadsheet (large sheet, 'quality newspaper' with serious news) and tabloid (small sheet, 'popular' with celebrities, sports, illustrated headlines).
Card 8
Question: How are popular (tabloid) newspapers described compared to quality papers?
Answer: They have worse quality paper, focus on stars, sports and celebrities, are illustrated, and headlines can take more space than articles.
Card 9
Question: How do magazines differ from newspapers in price and appearance?
Answer: Magazines are more expensive, have more pages and are more colorful.
Card 10
Question: What kinds of specialization can magazines have?
Answer: For children, teenagers, men, women, or people with special interests (e.g., gardening, health, cars, computers).