Flashcards on Introduction to Mass Media

Introduction to Mass Media: Definition, Types & Role for Students

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What are mass media?

Means of communication with a large mass audience, e.g., the press, radio, television, the Internet.

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Mass Media

11 cards

Card 1

Question: What are mass media?

Answer: Means of communication with a large mass audience, e.g., the press, radio, television, the Internet.

Card 2

Question: What are the three main roles of mass media?

Answer: To inform, educate and entertain us.

Card 3

Question: What are the two main types of newspapers mentioned?

Answer: Serious papers (broadsheets) and tabloids.

Card 4

Question: What characterizes serious papers (broadsheets)?

Answer: Bigger in size; read by people who want serious news.

Card 5

Question: What characterizes tabloids?

Answer: Smaller in size; focus on entertainment, stories and gossip about famous people; more popular than serious papers.

Card 6

Question: Name two examples of Slovak newspapers given and identify their type.

Answer: SME and PRAVDA — daily papers with nationwide distribution and influential (serious). NOVÝ ČAS — a very popular tabloid.

Card 7

Question: What is THE SLOVAK SPECTATOR?

Answer: A weekly English-language newspaper providing information about Slovakia in English.

Card 8

Question: Which British newspapers are given as examples of serious broadsheets?

Answer: The Telegraph and The Times.

Card 9

Question: Which British newspapers are given as examples of tabloids?

Answer: The Sun and The Daily Mirror.

Card 10

Question: What question does the content suggest you ask about your own media habits regarding newspapers and magazines?

Answer: Which papers and magazines do you know and what do you read?